Oct 13, 2026 · 56 min
Ryan Serhant turns relentless selling into relationship-building
How to Get People to Say Yes | Ryan Serhant
The episode examines how persistence, identity, and genuine service can drive commercial success without sacrificing relationships or long-term legacy.
- 1Effective selling starts with helping people and making the eventual ask feel natural.
- 2Intentional identity-building, disciplined time use, and persistent follow-up turn ambition into repeatable practice.
- 3Business growth becomes hollow when ego and relentless ambition damage the relationships success depends on.
Don't miss
Serhant recounts reaching a financial and emotional low, calling his family, and deciding that the only way out was through.
The brief
Ryan Serhant traces his rise from struggling actor to luxury real-estate broker, arguing that embracing embarrassment and acting like a future self can create momentum.
His thousand-minute workday turns ambition into a system: design the day, shorten unproductive meetings, and preserve the human contact that actually builds trust.
Serhant’s sales philosophy is simple but demanding: hook people, help them, then ask—using common ground, compliments, overcommunication, and persistent follow-up.
The episode’s tension is personal as well as commercial: relentless growth can build a business while quietly damaging the relationships that make success meaningful.
Serhant ultimately defines lasting success through family, legacy, and leaving people better off—not merely through money, visibility, or winning the next deal.
Books & mentions
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