Bloomberg Tech
Bloomberg Tech

Nov 2, 2026 · 24 min

Apple beats estimates but stumbles on its next growth story

Earnings Special: Apple's Forecast Disappoints, Despite Topping Estimates

Apple’s results show a business still powered by premium iPhone demand while China, services, margins, and AI raise harder questions about what comes next.

3 key takeaways
  1. 1Strong iPhone Pro and iPhone Duo demand drove the beat despite weakness in China, wearables, and iPad revenue.
  2. 2Higher memory costs and supply-chain execution could pressure margins even as Apple works to sustain services growth.
  3. 3Apple’s limited AI evidence and ambitious product pipeline leave investors weighing future bets against a major stock rally.

Don't miss

Mark Gurman argues that Apple’s stock rally rests on limited evidence of a competitive AI strategy, while newer assistants and changing search habits threaten its services outlook.

The brief

Apple topped quarterly revenue and earnings expectations, but weaker Greater China, wearables, and iPad results—and a disappointing holiday forecast—left investors unconvinced.

Anurag Rana says strong iPhone demand is colliding with uncertainty over gross margins, memory costs, supply-chain execution, and the durability of services growth.

Mark Gurman links the beat to iPhone Pro demand and the iPhone Duo, while noting supply constraints, revenue timing, and lingering questions about Apple’s product cadence.

The discussion turns sharper on AI: Apple’s Siri strategy trails newer assistants, and declining traditional search usage could put pressure on services revenue.

Gurman previews AI wearables, smart glasses, camera-equipped AirPods, a touchscreen MacBook Pro, and Home View as Apple’s next major bets.

The standout tension is Apple’s strong stock performance despite limited AI evidence, a weaker China business, and a pipeline whose biggest promises remain ahead.

What was said on this episode

34 statements · 19 positive · 10 negative · 5 neutral

  1. Carol Massaron Apple fourth-quarter revenuePositive2:32

    Apple fourth-quarter revenue exceeded the street estimate at $114.48 billion.

    “Fourth quarter revenue, $114.48 billion. That is a beat”

    Listen at 2:32

  2. Carol Massaron Apple Greater China revenueNegative2:46

    Apple Greater China revenue missed estimates at $17.54 billion.

    “Greater China revenue, a bit of a disappointment again. $17.54 billion versus the street estimate of $18.75 billion.”

    Listen at 2:46

  3. Anurag Ranaon Apple iPhone revenuePositive4:49

    Apple iPhone revenue exceeded estimates.

    “iPhone revenue, which is extremely important to us, that was above estimate.”

    Listen at 4:49

  4. Anurag Ranaon Apple iPhone shipmentsNeutral5:08

    Apple iPhone shipments will shift from December into March and June quarters.

    “there's going to be shipments that got moved. from the December quarter into the March and the June quarter.”

    Listen at 5:08

  5. Anurag Ranaon iPhone DuoPositive5:47

    Apple will sell about 15 million iPhone Duo units this year.

    “we think they're going to be about 15 million units this year.”

    Listen at 5:47

  6. Anurag Ranaon Apple services growth guidanceNeutral6:29

    Apple services growth guidance around 10% would be fair.

    “if they give a guidance right around 10%, I think that's fair.”

    Listen at 6:29

  7. Anurag Ranaon Apple services growthNegative6:33

    Further slowing Apple services growth would be unfavorable.

    “if they go out and say, well, we're going to go down, the growth rate is going to go down even more for the services business, that's not good.”

    Listen at 6:33

  8. China is one of Apple’s most important growth stories.

    “China is one of the most important stories for Apple.”

    Listen at 8:18

  9. Anurag Ranaon Apple India businessPositive9:28

    India is becoming an increasingly important part of Apple’s business.

    “India is becoming an extremely important part of the pie.”

    Listen at 9:28

  10. China will remain Apple’s most important growth driver over three years.

    “in the near three years, I think China remains the most important growth driver.”

    Listen at 9:39

  11. Anurag Ranaon Apple gross marginsNegative9:50

    Apple faces difficulty maintaining gross margins amid higher memory prices.

    “how are you going to maintain gross margins over the next, I would say, three to four quarters with memory prices up going so high?”

    Listen at 9:50

  12. Mark Gurmanon iPhone 18 ProPositive11:02

    Apple beat estimates largely because of iPhone 18 Pro sales.

    “they still beat. And they beat because of the iPhone 18 Pro”

    Listen at 11:02

  13. Mark Gurmanon iPhone DuoPositive12:36

    iPhone Duo supply shortages could boost Apple’s results through next year.

    “The good news for Apple could be that we're going to see a very strong tailwind because of the supply chain shortages and give them positive numbers into Q2, Q3, Q4 of next year”

    Listen at 12:36

  14. Mark Gurmanon Apple product revenue timingPositive13:05

    Apple is shifting product-driven revenue more evenly across the year.

    “Apple has pushed everything into the very back part of the year, and now spreading things across”

    Listen at 13:05

  15. Mark Gurmanon iPhone DuoNegative14:00

    Early iPhone Duo units had a genuine screen-cracking defect.

    “this was an early batch defect. It was a real issue.”

    Listen at 14:00

  16. Mark Gurmanon iPhone DuoNegative14:18

    The iPhone Duo cracking issue was isolated.

    “it clearly was an isolated problem.”

    Listen at 14:18

  17. Mark Gurmanon Apple leadership transitionNeutral14:59

    John Ternus’s leadership has not substantially changed Apple yet.

    “nothing is changing a ton at Apple because of this, at least for now.”

    Listen at 14:59

  18. Mark Gurmanon Apple cost-cuttingNegative15:10

    Apple will undertake additional cost-cutting.

    “I expect more cost-cutting to happen.”

    Listen at 15:10

  19. Mark Gurmanon Apple AI strategyNegative16:10

    Apple has not shown it can convert its cash into a strong AI strategy.

    “we've seen zero evidence from Apple that they're going to be able to successfully take advantage of that cash holding and trade that in for a strong AI strategy.”

    Listen at 16:10

  20. Mark Gurmanon SiriNegative16:40

    Apple’s Siri AI trails competing AI assistants substantially.

    “Siri AI is operating nowhere close.”

    Listen at 16:40

  21. Mark Gurmanon SiriPositive16:50

    Siri AI performs well for approximately 90% of use cases.

    “Siri AI is fantastic for 90% of use cases.”

    Listen at 16:50

  22. Apple’s core AI product now functions effectively.

    “the core AI product that Apple has finally works.”

    Listen at 17:11

  23. Mark Gurmanon AI-driven search substitutionNegative17:37

    AI is reducing the volume of Google searches.

    “Google searches are down because of AI”

    Listen at 17:37

  24. Mark Gurmanon Apple services revenueNegative17:55

    Apple services revenue will decline as users shift from search to AI apps.

    “that service's revenue is going to come down.”

    Listen at 17:55

  25. Mark Gurmanon Apple AI search monetizationPositive17:57

    Apple should offset services revenue losses by monetizing AI search on its platforms.

    “What Apple needs to do is figure out a way to make up for that revenue loss by... monetizing search on its platforms”

    Listen at 17:57

  26. Mark Gurmanon Apple AI wearablesPositive18:51

    Apple will have an extremely strong AI-wearables year next year.

    “next year is going to be an extremely strong year in terms of AI wearables.”

    Listen at 18:51

  27. Mark Gurmanon Apple smart glassesPositive18:57

    Apple will release smart glasses.

    “Smart glasses are going to be there.”

    Listen at 18:57

  28. Apple will release camera-equipped AirPods.

    “The AirPods with cameras, those have been off delayed. We're going to see those.”

    Listen at 18:59

  29. Mark Gurmanon MacBook ProPositive19:04

    Apple’s touchscreen MacBook Pro will go on sale Friday.

    “The touchscreen MacBook Pro goes on sale Friday.”

    Listen at 19:04

  30. Mark Gurmanon Apple Home ViewPositive19:10

    Apple’s Home View will go on sale within weeks.

    “The home view goes on sale in a couple of weeks.”

    Listen at 19:10

  31. Mark Gurmanon U.S. midterm election impact on AppleNeutral19:56

    U.S. midterm election results will have no impact on Apple.

    “I think there's going to be no impact.”

    Listen at 19:56

  32. Mark Gurmanon Apple tariffsNeutral20:05

    Apple’s tariff situation will not change regardless of election winner.

    “No matter who wins, I don't see that changing.”

    Listen at 20:05

  33. Mark Gurmanon iPhone DuoPositive20:30

    Consumers should try the iPhone Duo for two weeks.

    “I think you really should give it a shot.”

    Listen at 20:30

  34. Mark Gurmanon iPhone DuoPositive21:14

    iPhone Duo availability will improve around February or March.

    “February, March.”

    Listen at 21:14

Statements are attributed to the speaker as said on the episode and reflect their view at the time, not PodLume's. They are not advice.

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Apple beats estimates but stumbles on its next growth story · PodLume