Enterprise buyer targeting

What experts have said about Enterprise buyer targeting

1 statement · 1 positive

1. Jen AbelPositiveAug 23, 2026· Lenny's Podcast: Product | Career | Growth

   Enterprise sellers should target the executive decision-maker or one level below.

   “I personally would not be targeting anybody else. It is the executive themselves or an N minus one.”

   Listen at 10:18

   Open the episode · How to close $100K+ enterprise deals, step by step | Jen Abel

Statements are attributed to the speaker as said on the episode and reflect their view at the time, not PodLume's. They are not advice.