Instagram

Product

On 7 shows in Business & Startups this week · 0.9× usual · most on Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast

Instagram is an American photo and short-form video sharing social networking service. Users can create, edit, and share photos, videos, Stories, and other content, discover posts through feeds, hashtags, and locations, and interact through likes, comments, messaging, and follows.

Rank this week

#176▼163
#270 over 30 days

Share of the conversation

2.4‰
0.9× usual level

0.6‰ of what listeners heard

Reach this week

7 shows
9 episodes · ~639k plays

Tone this week

Negative
  • Negative 2
  • Neutral 2

Share of the conversation

Mentions of Instagram per 1,000 mentions of anything, 7-day rolling, business & startups.

0.0‰2‰4‰6‰usual level · 2.7‰Jul 11Aug 2Aug 25Sep 16Oct 8
Show the data
DayShare (7-day)Mentions
Sep 21.91‰3
Sep 31.92‰1
Sep 42.01‰1
Sep 52.34‰1
Sep 62.34‰1
Sep 72.72‰1
Sep 82.92‰3
Sep 93.69‰5
Sep 104.26‰4
Sep 113.92‰2
Sep 143.33‰2
Sep 153.11‰2
Sep 162.37‰2
Sep 171.71‰1
Sep 181.51‰1
Sep 211.61‰3
Sep 221.53‰2
Sep 231.53‰2
Sep 242.09‰4
Sep 252.60‰4
Sep 272.91‰1
Sep 283.20‰6
Sep 293.16‰2
Sep 303.85‰6
Oct 13.87‰3
Oct 23.60‰2
Oct 33.57‰1
Oct 53.46‰5
Oct 63.46‰1
Oct 72.79‰3

Why is it trending?· Last 7 days

Podcasts debate Instagram’s ads, creator growth, and role in AI data

On YAP, Haley Sacks argued that Instagram’s advertising environment makes wealth-building harder, saying 20% of what people see there is an ad.[1]

YAP also discussed Instagram as a difficult platform for creators: Hala Taha said she would rather pursue becoming a leading creator on Skool than compete to become number one on Instagram.[2]

Other shows treated Instagram as a channel or example: Shelby Sapp directed listeners to her Instagram, while William Hanson was introduced as an etiquette adviser known from Instagram.[3][4]

Office Hours with Prop G described Instagram as one of the sources of user data Meta can use for its Muse AI agent.[5]

Moonshots with Peter Diamandis used Facebook and Instagram as examples in an argument that platforms should not be liable for users’ copyright violations, while This Week in Startups mentioned Instagram in discussions of books and animation.[6][7][8]

Sources · 8 moments

  1. 1.
    Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast · Haley Sacks: The American Dream Is Dead! The New Rules for Building Real Wealth | Finance | E419
    Haley Sacks · Oct 5 · Listen at 27:49 ↗
    “it is, and just buy stuff that makes it look like you have money, you're never gonna actually grow wealth. Um, but it's really hard because when you are online, you see 5,000 ads a day. 20% of what you see on Instagram is an ad. Our parents”
  2. 2.
    Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast · Hala Taha: How to Turn Social Media Visibility Into a Revenue Engine | Marketing
    Hala Taha · Oct 2 · Listen at 45:06 ↗
    “get what you want in a creative way? So it's like maybe it's early adoption on a platform. Like I'm super bullish on Skool. Mm-hmm. Because I feel like, Okay, I could probably become the number one creator on school. I'd much rather focus o”
  3. 3.
    Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast · Shelby Haas-Sapp: The Sales Psychology That Gets Buyers to Sell Themselves | Sales | YAPClassic
    Shelby Sapp · Sep 30 · Listen at 1:24:31 ↗
    “Yeah, so my Instagram is shelby.sapp. My TikTok is Diary of a Door-to-Door Saleswoman, which I will be changing, so don't go there. Um, but go to my Instagram and then you can see my website link in my bio.”
  4. 4.
    The Indicator from Planet Money · The proper etiquette of the Venmo nudge
    Wailin Wong · Oct 5 · Listen at 1:36 ↗
    “You might know William Hanson from Instagram, where he offers advice on topics like eating peas without looking like a classless savage. Yeah, I'm talking to you.”

Written by AI from the cited moments; every quote is checked against the transcript.

The conversation on X

X debates Instagram’s social effects, usability, and cultural influence

X users often criticize Instagram as draining, performative, or unpleasant, with several describing deletion or a break as a response. Others focus on requests for better accessibility, messaging, account-review processes, translations, and technical reliability.

A separate discussion presents Instagram as influential in influencer culture and reality television, while some users value it for entertainment, favorite accounts, and social connection. This broadly overlaps with the podcast story’s focus on influencer culture, reality television, visual presentation, and everyday use, but X adds stronger criticism of the app’s effects and more practical complaints about its operation.

Points of view

Share of the 38 posts that take a position

  • Instagram is draining and performative50%

    These users see Instagram as tiring, superficial, or harmful because it encourages showing off, misleadingly positive identities, upsetting content, and exhausting behavior. Some respond by deleting the app or taking a break.

    • “Deleted my Instagram app and logged out and deleted my password cuz meh.”

      @PaintItBlues · Oct 4

    • “Instagram app should be renamed as show off”

      @vinaydeekonda · Oct 3

    • “Deleting instagram app for like two days after realizing it’s national boyfriends day”

      @ThatLockedDoor · Oct 3

  • Instagram should improve access and reliability21%

    These users want Instagram to address practical problems, including messaging restrictions, account suspensions, accessibility features, translation, lag, loading failures, and other unwanted changes.

    • “I should update my instagram app”

      @officialmediaug · Oct 6

    • “Hey @Meta here’s a good use case for muse on the instagram app. Real time captions and cross language support”

      @premwise · Oct 3

    • “@Instagram @facebook @Meta My Instagram account @_just.existing00 was suspended for 180 days, and I believe this suspension may have been made in error. I have already submitted an appeal through the Instagram app, but I have not received a resolution.”

      @nasib7r · Oct 4

  • Instagram shapes influencer and reality culture8%

    These users argue that Instagram and related platforms have helped make influencer culture and reality television more socially or professionally significant. Critics also say platform-friendly presentation can prioritize viral appearance over substance.

    • “There’s a direct correlation between influencer culture and reality tv being seen as a serious career. YouTube, Facebook , instagram and twitter helped create this new generation thinking”

      @globalinblack · Oct 6

    • “"I think what's challenging is that when you get into the Instagram-friendly pictures that are all over the place, you don't really know what it tastes like," says @dhmeyer of food influencer culture. "It just became a viral appearance of something. I love when food is real."”

      @FiringLineShow · Oct 6

  • Instagram is useful for entertainment and connection5%

    These users value Instagram for entertaining videos, favorite accounts, social contact, and other forms of engagement, even when they acknowledge drawbacks such as environmental cost.

    • “My current favorite Instagram account is this kid Samuel Henderson from Florida who does impeccable imitations of bird calls.”

      @karatalaamalaka · Oct 8

    • “@ thuggpapi IG probably depleting a planets worth of water but man them videos is fire can’t lie”

      @Beaux_Lee · Oct 8

Other views: 16%

51% of the 77 posts report news or ask questions without taking a position.

Tone toward Instagram on X

Neutral

  • Negative 28
  • Neutral 45
  • Positive 3
  • Very positive 1

Also discussed

  • Performative identity and social comparison
  • Deleting the app and taking breaks
  • Account suspensions and technical problems
  • Influencer and reality-TV culture
  • Entertainment and social connection
  • Note: Many posts are routine announcements, promotions, reposts, or references to individual creators rather than arguments about Instagram itself.

Written by AI from 77 posts on X in the week to Oct 8. Shares count the posts read, not a poll of opinion; quoted posts are shown as written.

Discussed alongside

Names that come up in the same conversations as Instagram.

See 5 more with Trends Pro

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Instagram on podcasts this week · PodLume