Instagram

Product

#1 trending in Culture & Entertainment this week · most on Watch What Crappens

Instagram is an American photo and short-form video sharing social networking service. Users can create, edit, and share photos, videos, Stories, and other content, discover posts through feeds, hashtags, and locations, and interact through likes, comments, messaging, and follows.

Rank this week

#1▲23
#9 over 30 days

Share of the conversation

5.8‰
3.7× usual level

2.7‰ of what listeners heard

Reach this week

5 shows
9 episodes · ~536k plays

Tone this week

Neutral
  • Neutral 5

Share of the conversation

Mentions of Instagram per 1,000 mentions of anything, 7-day rolling, culture & entertainment.

0.0‰2‰4‰6‰8‰usual level · 1.6‰Jul 11Aug 2Aug 25Sep 16Oct 8
Show the data
DayShare (7-day)Mentions
Aug 141.60‰1
Aug 152.17‰2
Aug 171.82‰1
Aug 181.85‰1
Aug 191.94‰1
Aug 221.66‰2
Aug 251.38‰1
Aug 261.39‰1
Sep 10.73‰1
Sep 20.74‰1
Sep 31.16‰1
Sep 81.32‰1
Sep 91.66‰2
Sep 111.49‰1
Sep 151.92‰2
Sep 161.65‰1
Sep 171.71‰1
Sep 192.17‰1
Sep 231.87‰4
Sep 242.39‰2
Sep 252.73‰2
Sep 282.36‰1
Sep 292.85‰1
Sep 302.72‰3
Oct 22.46‰2
Oct 33.92‰4
Oct 44.08‰1
Oct 55.28‰2
Oct 65.77‰4
Oct 75.44‰1

Why is it trending?· Last 7 days

Instagram appears in influencer culture, reality-show drama, and visual conformity debates

Watch What Crappens repeatedly uses Instagram in reality-TV scenes, including private followers, public arguments, sharing accounts, and an algorithm serving Tokyo posts.[1][2][3]

On The Big Picture, Amanda Dobbins argues Instagram and TikTok helped make the Kardashians aesthetically influential, producing a visual flattening in which everything looks similar.[4]

The Joe Budden Podcast mentions Instagram in a joking exchange about strip-club credibility and direct messages, rather than making a substantive argument about the product.[5]

This American Life presents Instagram as part of Sayre Quevedo's routine alongside smoking and dating-app swiping, while Tony Mantor's show treats it as one way listeners can contact Laura Bryna.[6][7]

Sources · 7 moments

  1. 1.
    Watch What Crappens · #3569 RHONY S16E5 Part Two: Dunce On This Island
    Ronnie Karam · Oct 7 · Listen at 22:22 ↗
    “know i'm like trying to i'm looking at it right now trying to cherry pick anything that was interesting she says it's hard you know when you have a teenage daughter that you know and it's like the daughter will ask questions and then like s”
  2. 2.
    Watch What Crappens · #3537 Below Deck Med S11E18: The Wine Beneath My Wings
    Ronnie Karam · Oct 6 · Listen at 42:05 ↗
    “Yes. Meanwhile, Cupid's dancing with girls. You know, who are like tourist girls. And he's like, are you American? She's like, yeah, what about you? American. From where? South Carolina. Uh-uh, show me your Instagram. Show it to me right no”
  3. 3.
    Watch What Crappens · #3565 Real Housewives Ultimate Girls Trip S509 Part Two: Leave No Bluestone Unturned
    Ben Mandelker · Oct 6 · Listen at 17:25 ↗
    “Joellen, I'm done being quiet. I'm done taking the high road. I have class, but if I gotta stop stoop to that fucking level, I'm gonna do it right now because I'm fucking done, Joellen. You got psycho? Really? Really? I'm filming you right”
  4. 4.
    The Big Picture · Is ‘Digger’ the Tom Cruise Movie We’ve Been Waiting For? Plus: Our Top 10 Tom Cruise Performances.
    Amanda Dobbins · Oct 2 · Listen at 1:39:18 ↗
    “Some of it is also just about like the, the part of the reason the Kardashians are so influential aesthetically is just also because they coincided with the rise of like of Instagram and TikTok. And so there's just like a visual flattening”

Written by AI from the cited moments; every quote is checked against the transcript.

The conversation on X

X debates Instagram’s social effects, usability, and cultural influence

X users often criticize Instagram as draining, performative, or unpleasant, with several describing deletion or a break as a response. Others focus on requests for better accessibility, messaging, account-review processes, translations, and technical reliability.

A separate discussion presents Instagram as influential in influencer culture and reality television, while some users value it for entertainment, favorite accounts, and social connection. This broadly overlaps with the podcast story’s focus on influencer culture, reality television, visual presentation, and everyday use, but X adds stronger criticism of the app’s effects and more practical complaints about its operation.

Points of view

Share of the 38 posts that take a position

  • Instagram is draining and performative50%

    These users see Instagram as tiring, superficial, or harmful because it encourages showing off, misleadingly positive identities, upsetting content, and exhausting behavior. Some respond by deleting the app or taking a break.

    • “Deleted my Instagram app and logged out and deleted my password cuz meh.”

      @PaintItBlues · Oct 4

    • “Instagram app should be renamed as show off”

      @vinaydeekonda · Oct 3

    • “Deleting instagram app for like two days after realizing it’s national boyfriends day”

      @ThatLockedDoor · Oct 3

  • Instagram should improve access and reliability21%

    These users want Instagram to address practical problems, including messaging restrictions, account suspensions, accessibility features, translation, lag, loading failures, and other unwanted changes.

    • “I should update my instagram app”

      @officialmediaug · Oct 6

    • “Hey @Meta here’s a good use case for muse on the instagram app. Real time captions and cross language support”

      @premwise · Oct 3

    • “@Instagram @facebook @Meta My Instagram account @_just.existing00 was suspended for 180 days, and I believe this suspension may have been made in error. I have already submitted an appeal through the Instagram app, but I have not received a resolution.”

      @nasib7r · Oct 4

  • Instagram shapes influencer and reality culture8%

    These users argue that Instagram and related platforms have helped make influencer culture and reality television more socially or professionally significant. Critics also say platform-friendly presentation can prioritize viral appearance over substance.

    • “There’s a direct correlation between influencer culture and reality tv being seen as a serious career. YouTube, Facebook , instagram and twitter helped create this new generation thinking”

      @globalinblack · Oct 6

    • “"I think what's challenging is that when you get into the Instagram-friendly pictures that are all over the place, you don't really know what it tastes like," says @dhmeyer of food influencer culture. "It just became a viral appearance of something. I love when food is real."”

      @FiringLineShow · Oct 6

  • Instagram is useful for entertainment and connection5%

    These users value Instagram for entertaining videos, favorite accounts, social contact, and other forms of engagement, even when they acknowledge drawbacks such as environmental cost.

    • “My current favorite Instagram account is this kid Samuel Henderson from Florida who does impeccable imitations of bird calls.”

      @karatalaamalaka · Oct 8

    • “@ thuggpapi IG probably depleting a planets worth of water but man them videos is fire can’t lie”

      @Beaux_Lee · Oct 8

Other views: 16%

51% of the 77 posts report news or ask questions without taking a position.

Tone toward Instagram on X

Neutral

  • Negative 28
  • Neutral 45
  • Positive 3
  • Very positive 1

Also discussed

  • Performative identity and social comparison
  • Deleting the app and taking breaks
  • Account suspensions and technical problems
  • Influencer and reality-TV culture
  • Entertainment and social connection
  • Note: Many posts are routine announcements, promotions, reposts, or references to individual creators rather than arguments about Instagram itself.

Written by AI from 77 posts on X in the week to Oct 8. Shares count the posts read, not a poll of opinion; quoted posts are shown as written.

Discussed alongside

Names that come up in the same conversations as Instagram.

See 5 more with Trends Pro

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Instagram: #1 on podcasts this week · PodLume