Rule of 40

Rule of 40

Topic

Heard in 1 episode across 1 show since Jul 2026

The Rule of 40 is a financial heuristic used to evaluate the performance and health of software as a service (SaaS) companies. It states that a company's annual revenue growth rate combined with its profit margin (often measured as EBITDA margin) should equal or exceed 40%. This metric helps investors and management balance the trade-off between rapid growth and profitability.

Episodes

1
across 1 show

First heard

Jul 2026

Expert statements

3
3 positive

Episodes per month

Public PodLume episodes featuring it, over the last year.

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MonthEpisodes
Nov 20250
Dec 20250
Jan 20260
Feb 20260
Mar 20260
Apr 20260
May 20260
Jun 20260
Jul 20261
Aug 20260
Sep 20260
Oct 20260

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What experts have said about Rule of 40

3 statements · 3 positive

  1. Jim CramerPositiveOct 16, 2026· Mad Money w/ Jim Cramer

    A stock passes Cramer’s Rule of 40 screen when revenue growth plus margin exceeds 40.

    “If it's over 40, then it's a keeper.”

    Listen at 42:28

    Open the episode · Mad Money w/ Jim Cramer 10/16/26
  2. Jim CramerPositiveJul 23, 2026· Mad Money w/ Jim Cramer

    A stock passes Cramer’s Rule of 40 screen when growth plus margin exceeds 40.

    “If it's over 40, then it's a keeper.”

    Listen at 42:53

    Open the episode · Mad Money w/ Jim Cramer 7/23/26
  3. Jim CramerPositiveNov 18, 2025· Mad Money w/ Jim Cramer

    A stock passes the Rule of 40 when growth plus margin exceeds 40.

    “over 40, then it's a keeper.”

    Listen at 42:53

    Open the episode · Mad Money w/ Jim Cramer 11/17/25

Statements are attributed to the speaker as said on the episode and reflect their view at the time, not PodLume's. They are not advice.

Episodes

1 episode featuring Rule of 40, newest first